Can SEO success be planned?

The good news: SEO is science. Good Google rankings are not a product of chance, but can be explained logically. Of course, this is no guarantee of success. But it does show that a great deal is possible with care, diligence and continuity. To keep your risk as low as possible, I have a suggestion for you: Let's start with an individual short analysis - an SEO audit, with a comparably low investment amount, which will give you clarity about the current state and potential of your website.

In the long term, investing in content and optimizing it for the user and the search engine always pays off. This content still works even if you don't pay for advertising. Depending on the search term, this can be several euros per click. With good content, this quickly adds up to a considerable value. At a conference, I learned that companies keep the value of their content on their balance sheet.

When will I see the first SEO results?

SEO is not just a few tricks that you do quickly and the site appears at number 1 on Google. It is strategic work over a longer period of time . One-off individual measures are usually not enough for sustainable improvements. Results are only visible after weeks or months. Search engine advertising can be an ideal complement to search engine optimization in order to see short-term results and get more visitors.

Can you support us with SEA / Google Ads?

Yes, I am a Google Partner and can create and manage your Ads campaigns. I always see search engine advertising as a complement to search engine optimization . That's why I only offer it together with an SEO strategy. The synergies definitely bring added value. Experience shows that a target page that is not optimized is usually not effective in attracting customers . When optimizing the target page, we are already in the middle of search engine optimization (SEO). I have partners in my network for larger Google Ads campaigns and volumes.

Which tools do I use as an SEO freelancer?

I use various tools such as Sistrix , Semrush , ahrefs , ContentKing , SEOMonitor , Screaming Frog . For specific tasks, I use and develop my own tools based on Phyton, R or PHP. Normally we can use my tools and licenses. So you don't need expensive tools yourself.

Do I need a new website for SEO to work?

Minor optimizations can be enough to improve your position. Sometimes, however, more extensive revisions are necessary. We take a look at this in the brief analysis & potential analysis so that you have clarity here.

We already have an agency for our website, can we still work with you?

No problem, they complement each other perfectly. I've worked in agencies for years and enjoy working with them for the other disciplines.

Can you implement our entire website?

Yes, but I'm not the classic WordPress freelancer who makes you a website, nor am I an agency for glossy websites. My approach is holistic websites that work for the user and SEO. I'm happy to work with your agency, designer and front-end developer to create a beautiful design, or I can recommend someone from my network.

without agency overhead

As an SEO freelancer, I am your partner for getting your website or online store to page 1 on Google.

I work for direct clients, agencies and consultancies - from small businesses, SMEs and start-ups to international corporates. Get my expertise as an SEO freelancer for your website or that of your clients.

I offer you complete SEO support or budget-friendly SEO consulting. I am happy to partner with agencies and management consultancies.

Book an initial consultation

As an SEO freelancer, I can support you with this

SEO audit & potential analysis

Analysis of the technology and content of your website so that you know where you stand.

SEO support

Customized SEO strategy that fits your requirements.

SEO monitoring & web analytics

Relevant figures without having to spend hours looking everything up.

SEO services

My SEO services in detail.

Keyword research and strategy

Identification of relevant search terms, analysis of potentials and competitive strengths as well as development of an individual keyword strategy.

Identification of relevant keywords
Analysis of keyword potential and competition
Development of an individual keyword strategy

SEO audits and analyses

Comprehensive checks of the website to uncover technical, content-related and strategic optimization potential.

Standard and project-specific analyses (e.g. with KNIME, Python)
Analysis of even large websites
Competitor analysis for better differentiation in the search results
Technical SEO analyses (crawling, indexing)
Log file analyses to investigate search engine crawling behavior

Technical SEO

Solutions for technical hurdles to fix crawling issues, improve load times and optimize core web vitals.

Fixing crawling and indexing problems
Improving loading times (including CDN integration)
Analysis and optimization of core web vitals

On-page optimization

Improvement of content, meta data and structures to achieve a better ranking and sustainable growth in organic traffic.

Optimization of meta tags (title, description)
Content optimization and creation
Improvement of the internal linking structure
Optimization of the website architecture
Implementation of structured data (Schema.org)

Off-page optimization

Increasing brand and domain authority through targeted off-page measures.

Development of linkable assets
Support with the placement of guest articles
Advice on other channels (radio, events, sponsoring)
No classic link purchase

Local SEO optimization & Google Business

Optimization for location-based search queries and strengthening of regional presence.

Setting up and maintaining Google Business Profiles
Regional keyword research and optimization
Entry and optimization in local directories (local citations, business directories)

International SEO

Development of SEO strategies for international markets, taking into account technical requirements.

International keyword strategy
Domain strategy for country pages
Technical handling of multilingualism
Workflows for translations
(Website hosting in China)

Content marketing

Strategic planning, optimization of existing content and research for new content to sustainably increase visibility.

Development of a content strategy
Optimization of existing content
Research and creation of new content (I am not a copywriter, you get a rough draft)

Monitoring, tracking, reporting and dashboards

Keyword monitoring, website tracking, dashboards that help you avoid having to spend hours searching for everything.

GDPR compliant tracking implementation (Google Tag Manager, Google Analytics)
Consent management ("cookie banner"), I am a UserCentrics partner
Dashboards with Looker Studio and connection of external data
Data interpretation and derivation of specific recommendations for action

Strategic consulting

Long-term SEO concepts and advice on content and conversion optimization, coordinated with other marketing channels.

Development of a sustainable SEO strategy
Advice on content marketing and conversion optimization
Coordination with other marketing channels

Website relaunch support

Support for website relaunches to avoid ranking losses, take advantage of optimizations and ensure stable visibility in the long term.

Strategic consulting before and during the relaunch
Identification of optimization potential
Measures to minimize ranking and traffic losses

Live Check

Wir haben noch nicht zusammen auf eure Website geschaut? Dann lass uns mit der Potenzialanalyse anfangen.

Gib einfach die URL eurer Website ein und erhalte in wenigen Augenblicken einen ersten Überblick über die Potenziale eurer Seite.
Wenn es sinnvoll ist, lade ich dich zu einem unverbindlichen Videocall für eine tiefere Analyse ein.

Get started right away?

Do you need quick and specific support? Simply book an online meeting with me directly.

SEO consulting Flex

€132.00 / einmalig

Flexible advice without commitment

I am there for you personally for 30 minutes.
We will address your questions and solve your problems directly.
Google Ads (SEA) topics can also be covered.
Live analyses with various tools (e.g. Sistrix, Semrush, ahrefs)
As a Zoom meeting (alternatively via Microsoft Teams).

I want to book an appointment

Successful together

Customers who have booked me

In addition to the direct clients listed, I work with agencies and consulting firms.

Partner

Are you from an agency, management consultancy or personnel service provider? I would be happy to work with you.

A short SEO audit from me has often helped with agency pitches. We can also arrange a video call with your client to discuss the results.

Enter your information below and you will receive my documents with CV, information, project examples and daily rate.

Alternativ kannst du mich über andere Kanäle erreichen.
Gerne können wir uns auf LinkedIn connecten.

+ 49 7146 990 1675

[email protected]

Markus Antoni on LinkedIn

Markus Antoni on Xing

Questions and answers

Can SEO success be planned?: The good news: SEO is science.
Good Google rankings are not a product of chance, but can be explained logically.
Of course, this is no guarantee of success. But it does show that a great deal is possible with care, diligence and continuity.
To keep your risk as low as possible, I have a suggestion for you:
Let's start with an individual short analysis - an SEO audit, with a comparably low investment amount, which will give you clarity about the current state and potential of your website.
Is SEO worthwhile?: In the long term, investing in content and optimizing it for the user and the search engine always pays off. This content still works even if you don't pay for advertising. Depending on the search term, this can be several euros per click. With good content, this quickly adds up to a considerable value. At a conference, I learned that companies keep the value of their content on their balance sheet.
When will I see the first SEO results?: SEO is not just a few tricks that you do quickly and the site appears at number 1 on Google. It is strategic work over a longer period of time. One-off individual measures are usually not enough for sustainable improvements. Results are only visible after weeks or months.
Search engine advertising can be an ideal complement to search engine optimization in order to see short-term results and get more visitors.
Can you support us with SEA / Google Ads?: Yes, I am a Google Partner and can create and manage your Ads campaigns.
I always see search engine advertising as a complement to search engine optimization. That's why I only offer it together with an SEO strategy.
The synergies definitely bring added value. Experience shows that a target page that is not optimized is usually not effective in attracting customers. When optimizing the target page, we are already in the middle of search engine optimization (SEO).
I have partners in my network for larger Google Ads campaigns and volumes.
Which tools do I use as an SEO freelancer?: I use various tools such as Sistrix, Semrush, ahrefs, ContentKing, SEOMonitor, Screaming Frog. For specific tasks, I use and develop my own tools based on Phyton, R or PHP.
Normally we can use my tools and licenses. So you don't need expensive tools yourself.
Do I need a new website for SEO to work?: Minor optimizations can be enough to improve your position. Sometimes, however, more extensive revisions are necessary. We take a look at this in the brief analysis & potential analysis so that you have clarity here.
We already have an agency for our website, can we still work with you?: No problem, they complement each other perfectly. I've worked in agencies for years and enjoy working with them for the other disciplines.
Can you implement our entire website?: Yes, but I'm not the classic WordPress freelancer who makes you a website, nor am I an agency for glossy websites. My approach is holistic websites that work for the user and SEO.
I'm happy to work with your agency, designer and front-end developer to create a beautiful design, or I can recommend someone from my network.

Weitere relevante Suchen

SEO-Freelancer Stuttgart, SEO-Freelancer Ludwigsburg, SEO-Freelancer Remseck.